Understanding your target audience

What rating will our film be and why?

For our film we have decided to rate its certificate as a 15, for several reasons. Firstly, as our film is of the thriller genre it can be typically stereotyped into including various items such as violence, sexual references and verbal abuse. The other reason is that we felt that our plotline is much too sophisticated for a younger audience as it may be too complex for someone younger than the age of 15 to understand.

Universal age limit (U):

Films rated with 'U' are suitable for people of any age group, there is nothing unsuitable for people under the age of four.



Parental Guidance (PG):

All ages are admitted to watch a 'PG' film, however, certain scenes may be seen as unsuitable for children under the ages of eight. For example, minor sexual references and moderate violence

12A:

The certificate of 12A is used only within cinemas and was introduced in 2002. The content is considered often as being unsuitable for very young children. Those under the age of twelve are permitted to be accompanied by an adult.

15:

Only those over the ages of 15 are permitted to view the film. Films cannot be rented by those under the age of 15 also as the films convey adult content such as, hard drugs, strong language and sexual scenes.

18:

The 18 rating is the highest rating within all of the certificates, with only adults being permitted to view the film. These films do not have a limitation as to what bad language is used within their project. Hard drugs, strong sexual references and sexual scenes are permitted depending on their context.